Maurice Lacroix first released the AIKON in 2016, a model that has since enjoyed incredible success. The virtues of AIKON ownership extend to the model’s precise timekeeping, itsimpressive readability and extraordinary levels of wearer comfort. And, in common with all Maurice Lacroix products, the AIKON delivers high perceived value

The AIKON #tide shares the same attributes as other members of AIKON family, but is formed of #tide ocean-bound upcycled plastic combined with glass fibre. The resultant composite material is twice as hard as standard plastic, five times more resistant and has a carbon footprint significant less than the production of virgin PET. The bezel, case, case back, crown, end-piece and buckle on this new model are all made from this composite material. It takes 17 bottles to make one fabulous watch and its tailor made packaging, 100% made of #tide ocean material®. It’s a win-win deal.

Beyond its vibrant hues and its case, the dial is adorned with a ‘Vague du Jura’ motif, a stylish reference to the ocean. The case measures 40mm in diameter and features a flat sapphire crystal, augmenting readability. For an additional quotient of glamour, several references are also available with diamond-set indexes. The AIKON #tide is endowed with a screwed crown together with a screwed caseback, details that contribute to the model’s impressive water resistance of 100m. The model is also endowed with the Easy Strap Exchange system, allowing the wearer to swap the strap for an alternative without the need for tools. Later, in 2022, Maurice Lacroix intends to unveil a second version of the AIKON #tide equipped with a bracelet made of, you guessed it, composite material! At the heart of the AIKON #tide is a quartz movement, delivering convenience and precision. As you
would expect of a Swiss watch, the AIKON #tide is a quality product, backed by a 5-year warranty. After all, it’s an AIKON.

- CASE DIAMETER: 40mm
- CASE MATERIAL: Made from ocean-bound upcycled plastic
- WATER RESISTANCE: Water resistance to 10 ATM
- DIAL: Black dial with "vagues du Jura" finish and date at 3 o'clock
- STRAP MATERIAL: Black rubber
- EASY STRAP EXCHANGE: Yes
- BUCKLE: Made from ocean-bound upcycled plastic pin buckle
- MOVEMENT: Quartz
- FUNCTIONS: Hours, minutes and seconds. Date at 3 o'clock.